China is a big laboratory of innovation, says retail professional Angela Wang, and on this lab, all the pieces takes place on folks’s telephones. 5 hundred million Chinese language customers — the equal of the mixed populations of the US, UK and Germany — commonly make purchases through cellular platforms, even in brick-and-mortar shops. What is going to this transformation imply for the way forward for buying? Study extra concerning the new business-as-usual, the place all the pieces is ultra-convenient, ultra-flexible and ultra-social.
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